Myo Life

Transcript

Hey, I'm so glad you're here. Today we are going to be talking about nailing your client conversations. This is an area that I know a lot of people struggle with. You might find yourself feeling like you're not very confident when it comes to having conversations about your myofunctional therapy services or product. It might make you feel like a greasy car salesman trying to sell somebody a used Subaru. You might not feel polished enough to actually sound like you know what you're doing, or you might wonder how to promote yourself without blatantly asking somebody to hire you.

Here’s what I hear a lot: "I took my myofunctional therapy course years ago and would love to start helping people if only I had some confidence. How do I gain confidence to talk to people? I have imposter syndrome because I don’t know how this works. How do I get clients so I can get some practice?"

Learning how to have conversations with confidence will transform how you talk with people. It will help you move from feeling awkward and unsure to confidently knowing what you're bringing to the table. You’ll actually look forward to talking about your services and how you can help people.

Every conversation is an opportunity to build trust, educate, and guide others. Effective communication helps you convert hot leads into clients. It’s a numbers game in myofunctional therapy. Many students think, "I built this business; where are the people?" When I ask if they are talking to potential clients, they often say, "No, I’m afraid" or "I don’t feel confident."

If it takes talking to 30 people to get 3 to book an assessment, you need to talk to people. That’s the biggest thing: you can’t turn potential clients into cash unless you’re having conversations.

In this episode, we discuss three ways to gain confidence in your client conversations:

1. Know Your Stuff
This is important. You cannot half-ass the myofunctional therapy world. You don’t have to know everything, but you do need to give clear answers that aren’t total BS. Frequently asked questions like these are key:

What is orofacial myofunctional therapy?
What are orofacial myofunctional disorders?
Why is nasal breathing healthier than mouth breathing?
What are tongue ties, and why do they matter?
If you’re hearing a question repeatedly, make sure you can answer it confidently. Even if you don’t know the answer on the spot, let them know you’ll follow up. It’s about building trust.

2. Practice Makes Perfect
The more you practice answering questions, the more natural and confident you’ll become. Whether you use note cards, legal pads, or another learning method, rehearse frequently asked questions until your responses are clear and authentic. Avoid sounding like a car salesman or giving robotic answers. Instead, strive for authentic, meaningful conversations.

3. Change Your Mindset
Your clients will mirror your mindset. If you don’t believe in your services, they won’t either. Believe in your value, even if you haven’t worked with a client yet. Borrow confidence from mentors or trusted peers if necessary. Think of professionals like heart surgeons—they don’t have hands-on experience with patients during training, but they trust in the process. Trust your training and the impact you can make.

These three strategies—knowing your stuff, practicing, and shifting your mindset—will help you nail client conversations and grow your myofunctional therapy business.